Operating a hotel business requires an extremely comprehensive study on targeted customers, competitors and partners that you can work with to increase chances to grow sales. Among different partnerships which hotel owners should build, Travel Agency (TA) are a good source…

Training staff, planning a marketing and PR strategy and applying technology in operational management are important steps that the hotel owner needs to take to keep the business working well. In this article of operating an accommodation business, Hotel Link…

Accommodation is a potential field for those looking for an interesting business. So what is an accommodation service? How competitive is this industry? What does an accommodation business need? We will answer these questions in this article. What are accommodation…

A website is a required digital marketing channel to work as an online shop front for the hotel to reach customers. Ensuring the essentials below makes it easier for your hotel website to work effectively and attract much traffic, thereby…

No matter what business you operate, there are always risks. To run your business well, you need to possess the essential knowledge for the industry you are in. Running a homestay is attractive and competitive in the accommodation sector, but…

OTA channels are a great way to increase your distribution and sales and it is a “must-do” for accommodation providers. Using the following tips will help boost your hotel’s revenue as the market is getting more and more competitive. The…

In order to build a marketing strategy for a resort, you need a solid knowledge of this business model. In the article below, Hotel Link will share some suggestions on how to design a successful marketing strategy. Why do resorts…

Identifying target customers, analyzing competitors, selling rooms online - these three things are important elements for hotel marketing. In this article, Hotel Link will give you more details about hotel marketing strategies for the accommodation sector. Understanding your customer’s needs…

The customer journey of a normal traveler will go through 4 stages including Dream, Research, Book and Experience & Sharing. As accommodation providers, you need to understand each of these phases, and know what are the critical touchpoints in order…

Hotel Link team has just released a new version of the dashboard with some new functionalities. Read below to learn more about what we have updated and the information that it’s now available for you directly on the dashboard.